Last week, some fans wanted to start an AI business, look at me“Well done”, so I wanted to learn from me.
And the real situation is that I am around meMost of the students who start AI entrepreneurship and even start a business are chicken feathersIn the end, I gave a more negative suggestion.
It’s just that many former colleagues and big brothers later treated me instead“Entrepreneurship is a thing”I was a little curious, so I asked about the situation and looked at the product, and finally almost asked the same question in unison:
How did you come up with the idea of starting a business in the field of [AI + management]?? Well, that’s a long story…
A small flame of entrepreneurship
Regarding why you should start a business in the field of management, it may be in simple terms:
First, I may like this thing deep down。
Because I have liked to watch historical documentaries since I was a child, I like all kinds of reform powers from the bottom of my heart, such asShang Yang, Wang Anshi, and Zhang Juzheng…
At that time, a seed of curiosity was planted in my heart:How an organization has become good and how it has become bad, and what has been done in the middle。
Second, I eat too many management dividends at work。
In my early work experience,It has always been known for its strong executionBecauseStrong executionI ate a lot of dividends, so I quickly became the number one position in the department; After the management range is larger, it further reflects the advantages of strong management ability.
For example, in the early days of management, I led the team to do a good project and did significantly better than the leaders around me, then I would become their leader.
Then because the project (execution side) did a good job, and then got the favor of the bosses, not to mention the increase in treatment, but also came into contact with a broader world and began to understandThe essence of the company’s operation。
Then during the period of Station B, the team was particularly particularProject management methodology, and a complete set was formed in the follow-upHuman efficiency evaluation system。
Everyone is in oneWork under the system, and all respect the system, and the system creators will receive dividends.
Over hereAll positive feedbackHe made a deep impression on me:Management is important!
But after achieving top management, you will gradually find that:Management is underwear and admission ticket, and only those who are not talented enough will continue to pay attention to management。
So at this time, a deep question mark will be put in my heart:Is management not important, is it not important what I am good at?
So, I began to observe carefully, all of which were negative argument cases:The XX project failed, we reviewed it, it was the person in charge who mismanaged, and the students below were centrifugal, how could it be successful?
And the year before last, the company spentBig price (more than 1 million)I asked a management person (millions of followers) to do a round of management training for the team, and the result was of course very poor, but he caused me
Great psychological shock:
I’m so simple, management consulting?Can you make so much money without solving practical problems?
It seems that the closed loop that I like, what I am good at, and how profitable it is so easy to achieve?
In this regard, I want to do itAI + ManagementThe idea of direction entrepreneurship was ignited.
If this is the case, it will surely perish
So, according to the previous understanding of management, it was spentBig price (for me)made a set of AI human efficiency system, andPersonal testing is useful, which can indeed improve efficiency:
But the problem arises when it comes to specific sales:Bosses are actually reluctant to pay for management?
I am very puzzled here:The big V outside is willing to give more than a million companies, I will sell 100,000, and solve the specific problem, can’t sell it?
Of course, I don’t believe this, thinking that I haven’t done a good job, either because of the product or the sales strategy, so I tossed hard…
As I gained more experience, I found a problem:
For teams that have failed to do business projects before, their specific performance is indeed a teamCentrifugal and demoralsubstantialManagement issues
butThere are many management problemsIn fact, it is the final result, and the initial strategic direction is wrong, insufficient resources, lack of determination, etc. may be the core!
For example, this team will never appear when the business growsCentrifugal and demoralThe situation can even be consideredWhen business is not good, management is the problem…
Besides, the company is willing to do itA big V paid more than 1 millionWhat people buy is:A long-term accumulation of brands, this is an influence endorsement.
Therefore, bosses will think that long-term professionalism and long-term engagement in a certain profession will be convincing;
And, I don’t have the above,A person from an industrial research background, engaged in a management product, and fooled the bosses every day to pay for projects in the HR field (at least in their eyes, the HR field), these bosses will think, this person should be stupid, right?
Therefore, I spent a lot of energy and money to break my previous cognition and got two answers:
First: maybe management is not so important…
Second: Even if management services can make money, I don’t have the relevant conditions…
Then, I got the answer from my former boss:The budget he is willing to spend on management is only a small fraction, and he prefers to spend money on business…
At this point, back to this picture:
For the company’s middle and lower managers, its core responsibility isDo projects, especially to put projects in place under various negative conditions, at this stageManagement skills are indeed important;
However, for the company’s top management,Management is underwear, he is important, but you can’t just wander around outside in your underwear…
On the other hand, the management system is only useful for companies with a certain size, and it is unnecessary for small companies to struggle with management, becauseFor a small company, the essence of management is a few people and a few things, and the boss’s kindness is better than anything else。
For companies with more than 1,000 employees, the management budget will definitely not be spent on”Passerby A“Body, they will look for itExpert big V, no matter how much money they have, they will feel that it is worth it!
So, the last question comes:Why haven’t I given up yet…
Why didn’t you give up
Because I’m still thereIn the midst of internal frictionAlthough I am 90% sure that I will definitely fail, I am still insisting, and the reason is very simple:
The maid’s body, the young lady’s illness, obviously not very outstanding, always want to have an emperor dream…
In fact, in the early days of entrepreneurship, all kinds of bigwigs around me were overt or covertHe advised him to withdrawThe general reason is that the industry environment is really bad, don’t look for death.
In the end, some people who get close will knowOutspokenMy temporary personality and cognition are not enough to be the No. 1 position, and the reason is very simple:
First of all, I did not see the determination to “move forward”, and secondly, I really did not have the resources to support it…
The final result here is that I am actually close to giving up entrepreneurship physically, but I always feel a little unbearable, so the whole person is in internal friction…
And why in internal friction, you need to go deeper, the reason may be:I have to really admit that management is useless, or that the management cognition I have is not paid for by the market。
That is, what I rely on for a living may never be management ability, maybe he has always been my professional ability, and the initial stage is technical ability; Now it’s AI+ industry KnowHow…
In fact, I am very frustrated about this…
I also have a very deep understanding:People are easily deceived by society or the market….
I already amVery clever people (note, this is clever not smart), for me like thisThe chosen migrant workers who climbed up step by step would not be so naïve!
butPositive feedback at work will really shape your direction, at least preferences
As mentioned earlier, I first received the dividends of management, and secondly, I saw many negative cases related to management, and in the end, I actually didThe company is also willing to pay more than 1 million yuan for management consulting。
Under these positive and negative arguments, I thinkAI+ managementThis can be done, but it took a lot of resources to come to a conclusion:I may not be suitable…
And the final conclusion is:I should give up…
The last straw
In fact, it was other reasons that ultimately led me to give up, and I think he was a few other factors that made it difficult for me to sell:
Anti-human
Not only management tools, but also all management actions, more or less someAnti-humanFor example:
The company wants performance, so managers hollow out their minds to draw pies to drive the team to get results, and in the process, it is normal to advocate contributions and overtime…
But it is because it is anti-humanThe company should give various rewards to managersI finally realized it after finishing the management course last year:The company has actually been tilting resources towards managers, as shown in the figure:
The crux here is:Because managers have received a lot of benefits, management actions have occurred; For our management system, because there are no large resource rewards and punishments, the system is used well, and this thing will not happen。
Management systems (tools) and managers are in conflict at some level
For example, CRM is a very mature module, butMost companies’ CRM systems are not good to useThe reason behind it is of course not that the tool is bad, but that it violates human nature.
So, what CRM companies can’t do, why can I do it, why do the leaders of various companies like this set of tools to spur cattle and horses, this is very unscientific, I can’t be consistent here!
Still the same question:From the perspective of the management philosophy promoted by the mechanism, all the rules that need to be maintained are easy to collapse, because they will be slandered in various ways, but it is difficult to explain their value in a short time!
Thereupon:After various tests of the CEO, leaders at all levels cannot further generate profits, so they are naturally abandoned…
The power of role models
In addition, the biggest recent shock event came from the former company:A former executive told me with a smile that he had consulted the big V expert for us before, and because of the bad order this year, he went abroad to study!
I’m going, I’m readyIt took 5 years, up to what he achieved 2 years ago, but you tell me:My example, he failed?
“The Qing Dynasty is dead?” , then what should I do…
Good atmosphere
Finally, back to a topic,The relationship between team atmosphere and success has nothing to do with it.
For example, I am on the verge of failure now, but the team atmosphere is still very good, which is definitely not the natural optimism of employees, so what is the reason?
The reason is that there are people to cover the bottom, I am covering the bottom for the team, in fact, as long as the manager is willing to cover the bottom and not throw the pot indiscriminately, the team atmosphere is not bad…
epilogue
In the past, there were many smart people at work, and they were people who really reconciled with their work and themselves, because they understood a truth:
Don’t pay, don’t take the initiative, don’t invest, don’t judge, there will be no emotional fluctuations, thenIt’s not easy to make mistakes, and even if it’s wrong, it’s someone else’s fault。
Because you care, you are passive
There are many problems in the work, smart people are easy to find these problems, they can also have some detailed views, but there is no meaning, and they will finish the calf immediately after getting started with the practice.
In the past, I should have been classified as a smart person above, and there were always many bosses managing companies“God Operation”, and occasionallysneer at…
So, non-stopPointing out the countryIn the process, I actually took it seriously, and I actually came out to do some practical exercises, and it turned out that it wasThe novice village did not go out。
As for the reason, it is actually very simple:The vision is still not comprehensive enough, and I can’t see it too clearly, but if you really want to see clearly, you still have to bow down to enter the game, the question here is whether to bow down and enter the game?
So, for those of you who want to start a business, you definitely want to“Entrepreneurship”?
Future plans
In fact, this process is not for nothing, I am not suitable to do 2B for the time being, so maybe I can try 2C, or find a good class…
And in any case, self-media should be thought about and polished carefully, which may be one of the few positive feedbacks.