A very important highlight in the product manager interview assessment is the withdrawal of product thinking. However, many job seekers are often told that they do not have product thinking or lack product thinking. So what exactly is product thinking? How to reflect it in the interview? How to train? Let’s talk about it today.
People with product thinking often feel more dimensional and overall when thinking about problems.
Just like when facing an interview question, we need to see the intention behind the interview question, refine the essence of the question, and answer the essence after refinement. Like what:
The interviewer asks, “What do you think of a new feature recently launched by your company?” ”
In this question, the interviewer may want to know not only your direct view of the new feature, but more importantly, your understanding of the product’s features, your ability to evaluate it, and whether you can see the problem from a business and user perspective. These are the real essence behind the problem.
From this, you can answer these essentials, for example: “I think new features are positive in solving a certain type of user need, such as …….” From a product perspective, this feature achieves ……. But at the same time, I also found some potential areas for improvement, such as ……. From a business perspective, the feature may bring certain benefits to the company, such as ……. But we also need to be aware of possible business risks, such as ……. Overall, I am optimistic about this new feature and believe that we need to continue to improve and optimize. ”
If you feel that you don’t have enough product thinking, or don’t know how to improve your product thinking?Be sure to listen to this live class on the theme of [Product Thinking] this Thursday!
We invitedVice President of Mama.com Product @Huang YoujingThe teacher explained the essence of product thinking and the application ideas in specific needs → product practice, and shared a set of practical methods to improve product thinking!
Get the right way to improve your product thinking
Limited time and limited time, free to attend
Scan the QR code to add the consultant to register
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1. What can you gain from this open class?
1. Analyze product thinking and see the practical application of product thinking in specific demand scenarios
In the course, the teacher will take you to analyze the essence of product thinking: current problem – analysis problem – problem solving. Turn demand into problem-solving products. And combined with the current talent demand in the Internet market, share the help of product thinking models for different positions.
Secondly, the teacher will disassemble the actual work ideas, share product thinking, and talk about the application of the product in all aspects of the product. Let everyone feel the solution to the problem more intuitively.
The third part of the teacher will share a set of practical product thinking exercise methods based on past experience, and how to quickly improve product thinking to help efficient growth?
Scan the QR code below to activate free class access
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2. Get 1-on-1 communication opportunities with senior product experts
The teacher of this lecture is @黃友敬先生, with 21 years of experience in Internet product planning and management.
-Companies he has worked for: Alibaba, Mama.com, Kugou Music, Tiantian Music, 56.com
-Areas of work: community products, digital music, local life, mother and baby
-Position: Vice President of Product
-Products: media products, music products, video products, comprehensive service platform products
* 21 years of product trading experience, experienced 10+ different types of production and research teams, worked in large manufacturers and led entrepreneurial teams with only a few people, deeply understand the changes in the ability requirements of product managers under the Internet change, and are familiar with the personnel selection and training strategies of different production and research teams;
* He has led multiple projects in different audiences/fields such as community products, digital music, local life, mother and baby, etc., and has rich experience in daily work problems such as complex product and business problem handling, multi-team coordination, etc.
* He is currently the vice president of product of Mama.com, leading Mama.com’s product strategy and management, user growth and revenue, leading the team to achieve a 100% growth rate of APP users in 5 months, ranking among the top two similar products.
At the end of the live class, there will be a live Q&A session!If you have any questions about the course or problems at work, please scan the QR code to register and listen to the class on time!
Scan the QR code below to get networking opportunities with senior product experts
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3. Community co-learning mode + sharing and answering questions, and gain a product exchange circle
After registering for the course, we will form a class group and be served by a dedicated class teacher.
It can help you:
- Link to more industry contacts
- Learn and exchange with peers & share resources
- Irregular dry goods sharing + exclusive Q&A by consultants
2. Who are suitable students to study?
This live class is recommended for the following students to learn:
- Students who want to enter the industry after graduation: No experience, no works, lack of core competitiveness; I want to learn, but I don’t know the direction and focus of learning
- International students who are preparing to return to China for development: Not understanding the domestic market environment and employment needs; Lack of project energy and works to match the domestic market
- People in traditional positions who want to change careers: Not familiar with Internet industry standards and unable to enter the industry; Lack of professional knowledge system and project experience, lack of highlights in job hunting
- A workplace novice with a weak professional foundation: The position foundation is weak, the growth is slow, and there is no one to guide them; Lack of voice, passive work, and led by leaders and colleagues
- On-the-job promotion people with certain experience: Lack of systematic combing, inability to draw inferences from one case to another, flexible response; I hope to improve product professional capabilities and achieve promotion and salary increase
- Internet practitioners who want to change jobs: Limited development in the original position, seeking breakthroughs and opportunities; I want to learn product professional knowledge and skills to break through the bottleneck of development
3. How to register?
This open class will start at 8 pm on Thursday, and there are not many places left, so hurry up and scan the QR code in the picture below to join us!
Scan the QR code below the poster to learn for free
Free places are limited to the first 100 people! Slow hands!
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